What is a Branded Feed Card?
Branded feed cards are native display ads that appear in the social feed during live matches.
When should I use a Branded Feed Card?
Branded feed cards are best suited for driving consideration and traffic to the website.
What are the creative specifications for this ad format?
What targeting options are available for Branded Feed Cards?
You can target your audience based on:
How will I be charged?
Branded Feed Cards are available at cost-per-1000 impressions (CPM).
- CPM: Ad impression counted when display ad is served to the viewer
What payment methods are supported and how do I make a payment?
All campaigns on Hotstar AdServe run in a pre-paid mode. You can make online payments to get your campaigns running using credit card, debit card or Netbanking. Once your campaign is approved you will be notified via an email, and via your dashboard. ...
How should I plan on Hotstar for reaching my marketing objectives?
Before you create a campaign on AdServe, it is important to identify your marketing objective. A marketing objective is what you'd want your campaign to achieve. On AdServe, we've categorized goals into three broad objectives: 1. Brand Awareness ...
How do I create campaigns in Adserve?
Here are the steps to create a campaign in AdServe: 1. Go to www.brands.hotstar.com and login to your account. 2. Choose your marketing objective. 3. Set the campaign name and select the brand that you'd like to promote. If you haven't created a ...
Updates to AdServe on Oct 10th 2019
Highlights of the updates available on AdServe since 10th October 2019: In our constant endeavor to make Hostar Adserve more user-friendly, we’ve recently made some changes to your existing dashboard. 1. Manage all aspects of your business from the ...
1. AVOD : Advertising Video on Demand - Ad based VOD model that is free for users. Users are free to login and stream while viewing advertisements during the content 2. Ad Account : Account(s) created under the business account ...